11111

COURSE INTRODUCTION AND APPLICATION INFORMATION


mt.fadf.ieu.edu.tr

Course Name
Code
Semester
Theory
(hour/week)
Application/Lab
(hour/week)
Local Credits
ECTS
Fall/Spring
Prerequisites
None
Course Language
Course Type
Elective
Course Level
-
Mode of Delivery -
Teaching Methods and Techniques of the Course Discussion
Group Work
Critique
Course Coordinator
Course Lecturer(s)
Assistant(s) -
Course Objectives
Learning Outcomes The students who succeeded in this course;
  • Define the system and functions of fashion media
  • Analyze the kinds of texts that are written for fashion magazines, and insight in the journalistic techniques that are used
  • Make research into a specific subject in fashion journalism
  • Make informative and critical writing on trends, fashion events and designers
  • Develop their ability of styling and editorial skills
Course Description

 



Course Category

Core Courses
Major Area Courses
X
Supportive Courses
Media and Managment Skills Courses
Transferable Skill Courses

 

WEEKLY SUBJECTS AND RELATED PREPARATION STUDIES

Week Subjects Required Materials
1 General introduction to fashion media and communication Screening film: September Issue / Prep Assignment : observations on street culture
2 Content of the magazines ; Functions of texts : Print magazines and alternative power of blogs Reading exercise from the magazines & blogs ; assign1
3 Content of the magazines ; Functions of images and photography Image Archeology on Street fashion; review of assignment 1
4 Analysis of a designer: Histiographical and stylistic reading: Biography, style and the role of the designer in 20th century fashion Farid Chenoune, Jean Paul Gaultier, New York 2005, 415., Fashion Now Taschen, 2008 + Designer bios, Dictionary of Contemporary fashion designers / Introduction to Assignment 2: selection of a designer and doing research; writing one page of designer analysis
5 Analysis of a design collcetion: Conceptual reading: avantgarde fashion designers and radical fashion Reading and analysis: Caroline Evans, “No man’s land”, in: Hussein Chalayan, Rotterdam/Groningen 2005, pp. 815. / Introduction to Assignment 3 . writing a critical essay on a collection of an avantgarde designer
6 Talking about the way people dress : the trend indicators as fashion icons Joanne Eicher a.o., The visible self, New York 2000, pp. Signature Style : Falling of the Fashion Train with Frida, Georgia, and Louise by Jo Ann C.Stabb, pp.390394. http://www.graziadaily.co.uk/ Hand in Assignment 2/
7 Criticism of fashion consumption and fashion victims Film screening: Toni Takitani / Wrting a short essay and class discussion on film / Hand in Assignment 3/
8 Guest speaker: Fashion editor / journalist Seminar and discussion
9 Journalistic styles of magazines Reading 3 articles from Vogue ,Plaza,NY times,ID magazine Class assignment: presentation of reading reports
10 Functions and Styles of Interviews Reading 3 interviews from the magazines , Class assignment: analysis of an interview; group presentations
11 Functions and Styles of Image : Fashion Photography catwalk and promotional catalogue photography The difference between editorial, advertising campaigns, Street style and informative trend images : Introduction to Assignment 4: Choose a designer collection and make a comparision of the use of photographs
12 Fashion editorial workshop 1 Hand in Assignment4 / Class assignment: Collage : Editing a story of 3 pages by selection of fashion photographs from magazines
13 Fashion editorial workshop 2 Editing a story based on contemporary fashion trends + Research
14 Fashion editorial workshop 3 Collection of garments and styling
15 Fashion editorial workshop 4 Fashion shooting and page graphical layout
16 Review of the Semester
Course Notes/Textbooks Course readings and documents are provided to students by the instructor of the course
Suggested Readings/Materials The students can make use of contemporary fahion magazines and internet sources

 

EVALUATION SYSTEM

Semester Activities Number Weigthing
Participation
1
10
Laboratory / Application
Field Work
Quizzes / Studio Critiques
Portfolio
Homework / Assignments
4
60
Presentation / Jury
Project
1
30
Seminar / Workshop
Oral Exam
Midterm
Final Exam
Total

Weighting of Semester Activities on the Final Grade
100
Weighting of End-of-Semester Activities on the Final Grade
Total

ECTS / WORKLOAD TABLE

Semester Activities Number Duration (Hours) Workload
Course Hours
(Including exam week: 16 x total hours)
16
3
48
Laboratory / Application Hours
(Including exam week: 16 x total hours)
16
Study Hours Out of Class
6
2
Field Work
Quizzes / Studio Critiques
Portfolio
Homework / Assignments
4
8
Presentation / Jury
Project
1
18
Seminar / Workshop
Oral Exam
Midterms
Final Exams
    Total
110

 

COURSE LEARNING OUTCOMES AND PROGRAM QUALIFICATIONS RELATIONSHIP

#
Program Competencies/Outcomes
* Contribution Level
1
2
3
4
5
1

To be able to independently develop and design a collection.

X
2

To be able to apply industrial requirements, knowledge of material & usage and know-how knowledge in the creation of high quality fashion products.

X
3

To have  a research oriented awareness of design, and being able to do design research individually.

X
4

To be able to use a foreign language at a good and advanced level.

X
5

To develop entrepreneurship- and managerial skills for a future professional practice.

X
6

To be able to follow, observe and analyze the news issues, changes and trends in contemporary design and art in such a way that they can be integrated into design practice.

X
7

To have an ability to use digital information and communication technologies at a level that is adequate to the discipline of fashion design.

X
8

To recognize, analyze and integrate within their practice the particular local and regional needs and developments of their profession.

X
9

To develop an ongoing analytical and professional approach to academic and design research.

X
10

To be able to recognize the need and importance of a personal lifelong learning attitude towards their chosen area of interest.

X
11

To be able to understand, interpret and apply theoretical  knowledge in fashion design.

X

*1 Lowest, 2 Low, 3 Average, 4 High, 5 Highest

 

İzmir Ekonomi Üniversitesi | Sakarya Caddesi No:156, 35330 Balçova - İZMİR Tel: +90 232 279 25 25 | webmaster@ieu.edu.tr | YBS 2010